An agency of the Ministry of Industry, Investment & Commerce, the JBDC is Jamaica’s premier business development organisation working collaboratively with government, private sector, as well as, academic, research and international communities.



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Evaluation of Jamaica’s Cultural and Creative Industry through Economic Impact Studies and the National Statistics System (JAM NSS-CCI)

The “Validating Jamaica’s Cultural & Creative Industry through Economic Impact Assessments and National Statistical System (JAM NSS-CCI)” project is funded by the United Nations Educational, Scientific and Cultural Organization through the International Fund for Cultural Diversity (IFCD).

The project will be implemented by the Jamaica Business Development Corporation (JBDC) with the support of the Ministry of Culture, Gender, Entertainment and Sport and the Statistical Institute of Jamaica (STATIN).

The British Council in Jamaica in partnership with the Jamaica Business Development Corporation (JBDC) executed a sector mapping and situational analysis of the Cultural and Creative Industries (CCIs) in Jamaica in 2020. This has positioned the Jamaica Business Development Corporation (JBDC) to build on the CCI mapping analysis data and develop a robust CCI profile for further in-depth studies for strategic development.

Project Details
Project Partners
  • United Nations Educational, Scientific & Cultural Organization (UNESCO)
  • Statistical Institute of Jamaica (STATIN)
  • Ministry of Culture, Gender, Entertainment and Sport
  • Jamaica Promotions Corporation

The project is timely given the huge impact experienced by the tourism industry, cultural and creative sectors as a result of the current coronavirus (Covid-19) crisis. In Jamaica, closure measures such as the nightly curfew and the prohibition of cultural events to halt the spread of the virus, have significantly affected the livelihoods of artists and cultural practitioners, while limiting cultural production and access to a wide range of cultural expressions.

Project Objectives

1) To develop a comprehensive profile of the Jamaican Cultural and Creative industries (CCIs) to guide cultural policy making.

2) Measure the economic contribution of the CCIs.

3) Identify recommendations and strategies for the development of key sectors.

Project Beneficiaries

– STATIN, Industry Associations, Industry Practitioners & Academia

– Regional entities through Knowledge Transfer Sessions to be hosted virtually – Antigua and Barbuda, Bahamas, Barbados, Cuba, Trinidad and Tobago

If you work in Jamaica’s cultural & creative industries (CCIs), we want to hear from you!

Anything from film, TV, music, video games, heritage, and fashion, to design, writing, visual arts, theatre, and more!

JBDC and UNESCO commissioned international creative industries consultancy, Nordicity, to continue our research into the impacts of the CCIs on Jamaica.

This research is collaborative and supportive of initiatives from colleagues and partners at the Ministry of Culture, Gender, Entertainment & Sport (MCGES), JAMPRO, Statistical Institute of Jamaica (STATIN), Kingston Creative, Entertainment Advisory Board (EAB), and more. It is integrated with other research such as the JBDC & British Council’s ‘Mapping Jamaica’s Cultural & Creative Industries’ report, EU ‘Connect the Dots: Mapping Kingston’s Networks of Culture’ report and the JAMPRO ‘Economic Impact Study For Jamaica’s Film, Animation and Music Industries’ report, and others. This new study provides an economic framework for the whole cultural & creative industries of Jamaica, and provides another piece of the puzzle to help support the sector.

We respect your privacy: All responses will be confidential, and no information will be made public or shared outside of the strategy team.